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Post by scrappyem on Feb 11, 2019 16:37:16 GMT
Thought some of you might find this an interesting look at the crafting industry. I wish it had scrapbooking as its own category instead of lumping it in with "paper crafts". I was surprised to see how much is purchased still in a physical store vs online, but I'm sure that will continue to shift, just like it is across all categories. Keep in mind, this is an industry study, so take it with a grain of salt. Thoughts? www.craftandhobby.org/eWeb/pdfs/AFCI%20MASTER%20Report_020117.pdf
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peasquared
Drama Llama
Posts: 5,433
Jul 6, 2014 23:59:59 GMT
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Post by peasquared on Feb 11, 2019 16:42:02 GMT
Your link comes back to this page. It sounds like an interesting study, though.
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Post by QueSeraSera on Feb 11, 2019 16:50:36 GMT
Link to study Link above takes no you back to this thread. Googled and found the link above. Demographics on page 41 were surprising.
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Post by wendifful on Feb 11, 2019 17:10:08 GMT
Wow, that is a fascinating study! Thanks for sharing!
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Post by scrappyem on Feb 11, 2019 17:11:46 GMT
Your link comes back to this page. It sounds like an interesting study, though. Thank you for letting me know. I think I fixed it.
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Post by anniefb on Feb 11, 2019 17:12:02 GMT
Very interesting- and I am surprised by how much is apparently still purchased in a physical store!
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peasquared
Drama Llama
Posts: 5,433
Jul 6, 2014 23:59:59 GMT
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Post by peasquared on Feb 11, 2019 18:01:40 GMT
Thanks for sharing this. There certainly is a lot of information there. I, too, am surprised how much is spent in brick and mortar. But, that's a good thing. Hopefully, the stores can hang in there.
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