Does this seem insulting to scrapbookers to you?

Wow. That's just going to alienate half of their marketing base.

Companies should try being inclusive, showing potential customers what else they can add to their hobby. Not slamming one way of pursuing a hobby to promote another.

Definitely think they could have worded it better - what about something positive, rather than putting something down.

I don't find it insulting, just very poor wording on their part.  I would tend to not buy their products!

From what I have experienced with direct sales scrapbook companies this is about normal.
I'm not sure why everyone just can't get along.
I know a couple reps so I will just leave it at that.
I think this works both ways.
I can't wrap my head around just using one company, and hardcore direct sales sb people can't imagine using other companies.
I think the approach here was worded wrong, and initially I was a little offended.

I am not insulted (well, maybe a little off-put but am not in an all-out snit about it) but I do think it could be worded much better. The only thing I want to say is that when I mention I am a scrapbooker, people say "oh, I don't have enough time for that" and maybe that was the leading reason this came out--the number one reason people hear why others don't scrapbook....Just my two cents!

Well, what I get from reading it is that I am probably too skilled and enthusiastic or not inept enough to qualify to use this product.

Fantastic take on it 

I am not insulted by this but I think it is a poor choice in wording and can understand how this would piss people right off. I have never understood the need for people to undermine or discount a different branch off or variation of this hobby, I am 100% a traditional paper scrapbooker and will never do digital, mixed media or shabby amongst others but I understand that they are a part of this hobby and although not my cup of tea it certainly is others.
Scrapbookers are a fickle bunch and you don't do anything that might alienate or upset your customer base, we have seen too many companies go under in the last few years.

I'm not insulted by it, it just seems like there's a need to bring others down so people can validate what they want to do instead, as if the two kinds can't just live and work simultaneously. This person, whomever wrote it, could only promote the new kind of scrapping by dissing the old style instead of saying something like "hey, want to try something new? scrappers, want to expand your creativity?" No, it's all negative. "Tired of sucking at that stupid time waster scrapbooking? Do my thing and buy my stuff!" Like they have to care about what others do and bring it down to make what they do worth anything. I used to be like that, I know it's out there, but a couple years ago I just got sick of it, you know? Who has time for that crap? And using negativity to promote a business venture is just looking for failure.

Isn't memory keeping without creativity just sticking photos in an album?

I wasn't insulted by the ad. It didn't make me want to buy the product either.

I'm not offended by it. I agree with Mini Album Cookbook, it describes a lot of people.

I honestly don't personally know of any burned out scrapbookers. And I belong to quite a large group of them. As a matter of fact, they seem more enthusiastic then ever! We all traditionally scrapbook and have incorporated using some PL cards into our pages. We look at it as just another cool embellishment.

"an ultra-simple solution"  - Talk about marketing Lie.  It takes me way longer to create a PL styled PP than a traditional layout!!



As to OP, I'm not offended. I do think it could have been worded better. To alienate a market that is already buying isn't the best idea, in my opinion. I don't do PL, but I do PP. and I do include PL type pages in my regular albums.