Becky Higgins and Magnolia

Yeah, stalkerish was how it sounded to me too. Besides the religious-y thing is weird. I don't care that much for Chip and Joanna but if I saw this and I was Joanna I would run away fast! Just saying.....

I honestly think her problem is the same thing that made her shoot into the mainstream of scrapbooking.  She put her stuff in big box where it was easier to access, but it was also couponable and it devalued her brand.  To continue to make money, she dropped the quality of her products and ignored repeated and consistent requests to make SQUARE cards.  Now that people are filling that void elsewhere (or at least buying her kits for a dollar or two via her app so they can be square...much less expensive than even 60% off of a core kit) because she didn't listen when people were telling her what they wanted from her, she gets it because her business is suffering from her failure to listen.  Once you devalue your brand like that, that's how people will see it...you can't undo that damage.  That's why, even though I strongly disagreed with it, Martha Stewart made her products contracted to be excluded from coupons for years!  That's why Lawn Fawn has VERY strict reselling policies on their products.

I remember when 3x4 cards were a minimum of 10 cents each and 4x6's were at least 20...now people can't sell 200 cards for $5.  She had her chance to capitalize, but she was too busy telling people how Project Life was meant to be, that traditional scrapbookers were all doing it wrong (I mean, way to basically tell the group of people in the industry with ENTIRE ROOMS DEDICATED TO AN ABUNDANCE OF SUPPLIES that their money was better spent elsewhere) and that she was only going to offer the special rounded corners because that's all SHE wanted to do.  Hell, when she launched coordinating ephemera, she basically said it wasn't necessary because it wasn't what HER vision was.  People weren't asking for her to start selling something unrelated to Project Life, they just wanted her to make what they wanted to buy.  She CHOSE not to listen and now she's missed that chance because many other companies did what she refused to do and her brand has all but faded into the background  Project life isn't a brand now, it's merely a sub type of scrapbooking, like Q-tips...very few people (none that I know) say cotton swabs.  I'm sure she's seriously regretting those ill advised decisions and what we see now is her grasping at straws to keep the income stream coming in (gotta pay for that new house somehow).  She doesn't seem to realize that just because something is your brainchild that it doesn't necessarily mean that you can't adapt what other people want from it into your business and appeal to everyone, not just non scrapbookers who should totally record their memories, too.  If she really wanted to succeed, she should have welcomed anyone and everyone who was excited to use her products into the fold.  She is loosening the grip way past way too late.

I went looking at all three on Saturday for PL page protectors. None of our stores had any. HL whole section is gone. Michaels had some albums. And Joanns had two albums, and some blank card stock cards. There wasn't even a place for page protectors. I am figuring the products must be about to be discontinued.SaveSave

The 6x8 BH PL PP (acronym galore) are becoming very difficult to find in my country. Design 4 has been sold out almost everywhere for a while now and hasn't been restocked at all. Even the country's most popular online scrap retailer hasn't had them for three months now which is very unlike them. They usually have these available again in a matter of two to three weeks. Something fishy's going on.

Becky made a major mistake when she pushed digital PL so hard and put far too many eggs in that basket. She didn't factor in the fact that scrapbookers love the physical aspect and most remain loyal to the format as long as it's physical. A small minority has continued PL as purely digital for the longer term.
Betting on digital was a big fat nail in the PL coffin. Most new documenters are happy to make digi books without the Project Life kit cards and restrictive format. They have no need for digital PL to store memories in digital photo books. It's mostly the physical PL fans who wished to continue PL but for some reason had no time/space for the physical aspect who did digital. It didn't actually bring in a whole new audience as she had hoped. Proper market research would've shown that it was only that, a hope, not an actual market to conquer. In the meantime, the physical PLers fled to better quality, greater diversity, square-cornered offers. And they're unlikely to return except if Becky completely overhauls her physical PL offer. Which she won't (and likely can't due to her manufacturing process).

scrapaddict702 is right: Project Life is no longer brand, just a format/way of scrapbooking, a general category. Becky's desperate to keep her brand afloat, hence the branching out. But without the true professionals, it's an ill-fated mission bound to make whatever's left of the brand collapse on itself.

I think I may have seen them at Tuesday Morning. Usually, though, the only things they sell are discontinued items.

Not that I'm against big box stores or anything, but as soon as HL and Michaels saw her products were popular, they started making their own version of Project Life stuff, and boom, its cheaper, and different designs. No need for the same old dusty Becky kits anymore.

True, though I am the type that would style buy BH PL PP because they would match, 100% with the rest of my album (specifically the wording on the edge of the PP). So I would buy them if I could find them.SaveSave

Let me go through my stash and I will get back with you. Thanks for the offer!

I am going to run back to Michaels and find a worker to help me find them (if Ive just been looking in the wrong place). SaveSave

I bought two boxes of Design A on Amazon. They were deeply discounted and I got two boxes. I figured they must be clearancing them. Every single page protector was yellow! Like plastic that's been sitting out in the sun. I returned all of them.

yes, sometimes! 

Ok. that's creepy. If I were Joanna Gaines, I would be feel stalked. Sometimes, you just have to face reality and go get a real job and go to work every day.

I can't see your image, finaledition . I did just look through Becky's IG to figure out what you may have been trying to show us. I guess the screenshot below is it?





Also, Becky had Mormon missionaries in the office today to help her send out copies of the Book of Mormon to customers and followers who had expressed interest. She also went on to say she'd be happy to send a copy to anyone wanting one. This means I'm officially breaking up with BH. I don't support businesses that proselytise so I'll be using up my current stash of BH page protectors and moving on to another brand after that.

Also, have you ever requested a Book of Mormon? Yeah, becky is probably sending the actual missionaries to these people's homes

And the stories are all screen shots of "people who asked" proving there really are people fangirling over her f*cking jeans. Good grief.